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Divorce deal gives MacKenzie Bezos $36 billion in Amazon stock, a quarter of couple’s total

The divorce of the world’s richest couple will leave Amazon founder and CEO Jeff Bezos with voting control of about 16 percent of the company’s stock, just as before, while MacKenzie Bezos will walk away owning shares worth some $35.7 billion, making her the world’s fourth-wealthiest woman. MacKenzie Bezos provided details of the divorce settlement …

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MarTech Evolution in the last five years and the road ahead

MarTech is the combination of marketing and technology. Every person and business using digital marketing as a major marketing tool is actually dealing with MarTech, since digital by its very nature is technology driven. MarTech is an amalgamation of activities, tools and initiatives based on technology to achieve an organization’s marketing goals and objectives. Here …

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How the Recommendation Engine Explosion Is Changing Martech and Content Consumption

The recommendation engine is one of the biggest martech innovations of the last few years, and it’s shaping our entire digital experience. For example, let’s say I visit the Harvard Business Review website and read about manufacturing marketing tactics (as one does). Soon, I’m getting retargeted marketing emails recommending the latest manufacturing supply chain management articles and …

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